Retail Refurbishment

The Problem

Waterstones were unhappy with the condition and appearance of the store frontage at their Wrexham store. It was looking tired and in need of some serious attention.

FPM’s Solution

Initially, FPM planned to repair the window frames and re-decorate the shop front in line with the existing scheme.

After a full site survey and with advice from glazing specialists, FPM presented a proposal to replace the whole shop front with new frames and smaller panes of glass, which would be far more pleasing aesthetically as well as being far better from a health and safety viewpoint.

At the same time, the opportunity was taken to move to new branding and signage.

The Full Story

Waterstones’ mission is to be the leading bookseller on the high street and online, providing customers with the widest choice, great value and expert advice from a team passionate about bookselling. Waterstones aims to interest and excite its customers and continually inspire people to read and engage in books. It is therefore most important that both the exterior and interior of their 300 stores are fresh and appealing to potential customers.

FPM has worked with Waterstones for a number of years providing refurbishment, fit out and maintenance services across the country. The latest round of shop front refurbishment included: Aberystwyth, Barnstaple, Derby, Hexham, Horsham and Middlesbrough.

After FPM surveyed the Wrexham store front in detail and with one of the panes of glass broken, it was decided that the best and most cost effective solution would be to replace the frames and reduce the larger panes of glass by half.

Significant investment at Wrexham included structural repairs and the two week programme saw the removal of 30 linear metres of glass, with a height of 2.1 metres, weighing over 900 kg, before installing new smaller panes into bespoke powder coated frames. The remaining frontage was painted to match with striking new signage installed to complete the transformation.

The whole project was carried out with health and safety as a priority. The decision to change the size of the glass was based on health and safety restrictions in lifting and moving the very large and extremely heavy original panes of glass. Due to the location of the store, on the corner of a busy junction in the middle of Wrexham town centre, restrictions were placed to ensure the safety of the general public. FPM worked with Wrexham Council throughout to ensure the smooth flow of traffic around the site and to keep any disruption to a minimum.

With a lead time of 5 – 7 weeks to manufacture the frames and the busy Christmas period fast approaching, the delivery programme had to be kept within a two week schedule. Any possible delays were swiftly dealt with and the flexibility of staff ensured that Waterstones had their new shop front ready in time for their Christmas window displays.

The complete transformation gives Waterstones a more modern appearance and has already received numerous compliments from the general public and business communities.